Wednesday, February 04, 2009

No More Goodies?

Sorry doctors, we will no longer will be bringing branded trinkets to your office. You know, our new policy states "the changes prohibit gifts of any type, including all non-educational branded promotional items, regardless of value."

Instead, we'll just bring our truck and park it in your lot:

Click image to enlarge
After all, it's all about education.

With love,

AdvaMed

-Wes

Addendum 05 Feb 6:50 AM CST: Background from the FDA Law Blog

2 comments:

The Happy Hospitalist said...

I see the same thing at my hospital. Hilarious. The hospital probably charges thousands.

Perhaps the doctor should charge drug compannies to park their car in their lots. Have the payment funneled through your separate real estate business account.

Brilliant plan Happy.

Margaret Polaneczky, MD (aka TBTAM) said...

The only reason Big Pharma is giving up the pens is because they've found amore effective way to sell their products. This is not cynicism on my part, it's just good business on their part.

Our job is not to let their business run our business.

I fear we are losing.